Dr. Mohammad Baghaei, Cosmetic Scientist, PharmaD, MBA, DBA,
President of MECSCC

Dr. Baghaei, you introduced a new term in cosmetology: Skinvestimalism. What do you mean with this term? What is #Skinvestimalism?

Skinvestimalism combines #Skinvestment and #Skinmalism, involving smart and mindful skincare spending while embracing a minimalist approach. This synergy focuses on optimal results with minimal products, promoting healthy and radiant skin through a streamlined routine.

#Skinvestimalism could encapsulate a mindful approach to skincare that combines smart investment and minimalist principles for a streamlined and effective routine.

When discussing about skinvestimalism, it encompasses the contemporary concerns of humanity related to environmental and sustainability issues. This includes considerations such as energy consumption, air pollution, prioritizing clean energy, advocating for the use of organic and clean beauty products, minimizing the consumption of agricultural pesticides and herbicides, and reducing carbon dioxide production.

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