My Hair [iD] hair reader: first color diagnosis powered with artificial intelligence via L’Oréal Group

My Hair [iD] Hair Reader is a unique hair color evaluator analyzer, which uses ultra-precise optics to analyze hair health and measure hair color, including natural color and color on lengths, gray percentage, hair fiber diameter, and in a second step, density. With more precise base color measurement, hair pros can augment the accuracy of their service and coloration results.

Completing the expertise of hair professionals, this technology offers consumers the right hair color every single time.

The design is sleek, ergonomic and user-friendly with just one button for easy use. With 5 patents filed internationally, it encapsulates a very highly precise optics system in the head of the device while still providing a cordless, hand fitting and well-balanced product.

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