The rollout of the platform began late 2019 and has increased strong momentum through 2020, with rapid digital adoption due to the Covid-19 global pandemic.
L’Oréal ACCESS has garnered over 200,000 platform users and is growing, as it continues to launch across 68 major markets including United States, Canada, Puerto Rico, United Kingdom, France, Spain, Italy, Germany, Netherlands, Ireland, Russia, Mexico, and Brazil.
Published by Estetica Magazine, September 28th, 2020