L’Oréal showcases its open innovation ecosystem through its big bang beauty tech program at the 7th CIIE via The Korea Herald

L’Oréal has reaffirmed its unwavering commitment to open innovation through its North Asia BIG BANG Beauty Tech Innovation Program (BIG BANG) at the 7th China International Import Expo (CIIE), announcing the 2024 winners across all 5 North Asia markets for the first time, along with a new sustainability track introduced at the North Asia BIG BANG Community Innovation Summit.

“Our beauty tech transformation is about pushing boundaries and shaping the future of an industry we’re privileged to lead. A milestone, and a powerful proof point, of this commitment is our BIG BANG Program,” said Vincent Boinay, President of L’Oréal North Asia Zone and CEO of L’Oréal China.

“BIG BANG is a platform where we harness the unique strengths of each market within our North Asia Beauty Tech ecosystem, to unlock unprecedented synergies and accelerate the development of groundbreaking beauty solutions.”

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