Since the beginning of the year, Syres has set up mini-panels makeup.
The latter allow rapid tests on products of different categories of makeup (complexion, lips and eyes) in order to evaluate in Chatenay center (78) or Paris and then in real conditions, their main organoleptic and sensory characteristics such as quer and their resistance over time.
These panels allow the evaluation of the holding of the products under the constraint of wearing the mask in all circumstances, and to validate the long-held claim or mask-proof.
We currently have panels of more than 25 women per product category: classic mascara, waterproof mascara, lipstick, foundation.
Our Sensory Department also develops with our volunteer’s lexis to measure the sensory properties of products and their effectiveness in terms of results and performance.
Our panels can travel quickly and regularly to evaluate products throughout the year.
Our teams remain at your disposal to respond to any request.
+33(0)1 30 79 92 50
4 rue de Gally 78450 CHAVENAY
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