Key themes of efficacy and naturality are trending for skin care ingredients with classic hyaluronic acid and retinol still seen as popular solutions. New entrants include EGCG, bio-silk and squalane amid climate-adaptive formulas and hyper-personalization themes.
Personal Care Insights connects with Givaudan Active Beauty, Univar Solutions and Paula’s Choice to learn more about these skin care ingredients.
Caroline de Roaldès, senior marketing manager at Givaudan Active Beauty, tells us the consumer focus on long-term skin health without invasive methods is propelling the upward trend of non-surgical cosmetic procedures that deliver effective actives.
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