Personal care major Unilever has widened the call for startups, scaleups and entrepreneurs to engage with its collaboration initiative, inviting those specialised in
sustainable ingredients and packaging to join.
Launched in September last year, Unilever’s collaboration platform ‘Positive Beauty Growth’ had been designed to drive next-generation in-house innovation across its portfolio of brands via collaborations with innovative startups, scaleups and entrepreneurs. Its first call to team up with those specialised in social commerce had drawn in 300+ applications, leading to the shortlisting of 33 businesses that were now kicking off pilot projects with leading Unilever brands worldwide.
The beauty and personal care major now wanted to engage with companies and individuals with expertise in next-generation biodegradable and sustainable ingredients and packaging. Submissions for those interested in joining would close on April 11, 2022.
By Kacey Culliney – 10-Mar-2022
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