Despite no harmonized regulation, consumers and governments are paying much more attention to cosmetic claims and have become much more demanding with regards to “proof ” for these claims. For instance in Brussels, a commission has been created to start working around cosmetic claims standardization.
- Develop claims that hold up under scrutiny, in a non-harmonized regulation environment
- Liaise more easily with independent labs by defining solid protocols (bibliography, in-vitro, in-vivo)
- Strengthen your substantiation dossiers by reviewing practical examples of success, challenges and failures.
The following sections will be covered during this session:
- What are “cosmetic claims “: short review of their history, legal situation, scientific background in pharma and cosmetic applications
- Why are they so necessary to cosmetic formulators/marketers at present
- What is the global situation: differences between various countries shifting goalposts
- How to evaluate claims supplied for various ingredients
- Claim substantiation dossier – do’s and don’ts :
• Based on literature
• Based on in vitro data
• Based on vehicle controlled clinical studies
• Ingredient based or finished formula - Examples of success, challenges and failure
- What claims are acceptable before becoming a drug claim
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