Google Launches AR Beauty Ads for Lip and Eye Products via TechCrunch
1 December 2023 - 0 comment
Google sees augmented reality (AR) as a new, potentially quite effective advertising medium. Today, the search giant announced the launch…
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EU to Ban Greenwashing in Ads via Cosmetics Business
12 October 2023 - 0 comment
Generic environmental claims will require proof of excellent environmental performance, while claims based on emissions offsetting schemes will be banned….
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