The Cosmetics Testing News

Brands need to focus their communication on beauty maintenance routines, a growing trend on social media. About 33% of Gen…

The Editorial Staff 29 January 2025 With Gen Z in mind, Quadpack has designed a new controlled-dose dropper that can…

Zalpha, the fusion of Gen Z and Alpha born between 1997 and 2024, currently constitutes a remarkable 25% of South…

Rather, the oral care giant is addressing the gap between reality and unrealistic beauty standards that people – particularly Gen…

New data by Bytedance-owned Lemon8 has highlighted differences in skin care concerns and makeup preferences among millennials and Generation Z…

Gen Z is revolutionising the consumer landscape. Is your brand ready to meet their evolving expectations? As the newest generation…

Indonesia’s Mad for Makeup has detailed how it is in benefiting from its 1,000 plus members’ social club for to…

While they regularly share makeup trends and tutorials on social media, particularly on Instagram and TikTok, for young US people…

Shiseido Company, Limited (“Shiseido”) has revealed that digital fatigue*1 not only increases physical and mental fatigue but also changes skin…