The Korean ZAlpha & their attitude towards beauty via Premium Beauty News
15 July 2024 - 0 comment
Zalpha, the fusion of Gen Z and Alpha born between 1997 and 2024, currently constitutes a remarkable 25% of South…
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Colgate Works to Close the Gap on Perceived Beauty Standards via Happi
15 April 2024 - 0 comment
Rather, the oral care giant is addressing the gap between reality and unrealistic beauty standards that people – particularly Gen…
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Generational Differences: Social Media Insights Reveal Divergent Beauty Concerns Between Millennials and Gen Z in Japan via Cosmetics Design Asia
9 November 2023 - 0 comment
New data by Bytedance-owned Lemon8 has highlighted differences in skin care concerns and makeup preferences among millennials and Generation Z…
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The Future of Consumer Behaviour in the Age of Gen Z via Mintel
24 August 2023 - 0 comment
Gen Z is revolutionising the consumer landscape. Is your brand ready to meet their evolving expectations? As the newest generation…
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Acne-friendly Cosmetics: Indonesia’s Mad for Makeup Tapping Gen Z Base for Co-creation and Marketing via Cosmetics Design Asia
26 April 2023 - 0 comment
Indonesia’s Mad for Makeup has detailed how it is in benefiting from its 1,000 plus members’ social club for to…
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Trends: Natural is the New Normal for Younger US Beauty Shoppers via Premium Beauty News
8 June 2021 - 0 comment
While they regularly share makeup trends and tutorials on social media, particularly on Instagram and TikTok, for young US people…
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Shiseido Reveals Impact of Digital Fatigue on the Skin
20 April 2021 - 0 comment
Shiseido Company, Limited (“Shiseido”) has revealed that digital fatigue*1 not only increases physical and mental fatigue but also changes skin…
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