The Newtone family of solutions specializes in creating and developing increasingly powerful customized image interpretation algorithms and acquisition systems, to help Cosmetic Industry to Innovate, Explore and Develop new products for all people, all around the world. When it comes to have consumers giving their opinion on visuals, either to assess them or to compare them, a web tool becomes the best option.
PhotoScale solution is an agile image pair comparison tool that comes supporting consumer testing. This web application allows survey and image pair comparison from all over the world in a few clicks, by unlimited number of users (consumers or experts).
Whatever the endpoint of the survey, having consumers choosing the best product package, assessing the product visible performance using images (before/after) or even videos comparison (showing the last make up formula, compared to a benchmark), giving an age to a cohort of women at different stages of a treatment, either locally or all over the world, Photoscale will address it and make it easy and secured.
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Solène Trevisan
Clinical Image Analysis Pole Manager
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