Regulation

“Anti-Aging” Claim is illegal in China? via Cosmetics Bridge

Cosmetics Bridge Regulatory Alert, recently a domestic cosmetic company in China was punished and fined by Shanghai Bureau of Market Supervision for advertising “anti-aging” functions of the cosmetic products on eCommerce platforms.

According to our insights, the product has been tested for moisturizing, anti-wrinkle, and soothing functions. In the general marketing strategy, it is enough to support to claim of the product’s own anti-aging functions. And the brand also stands that anti-wrinkle is equal to anti-aging efficacy. However, the China authority does not think the same way.

Read more…
Roger Ying – August 25, 2022 

Recent Posts

We Are Testing at HPCI India 2025

HPCI India has been an Industry-Connect Partner for 10+ years and has established itself as…

ADAT, experts in clinical data certification and analysis since 25 years

Welcome to ADAT Europe At ADAT, we are dedicated to providing state-of-the-art solutions in data…

We Are Testing at in-cosmetics Asia 2024 – The best place to talk about testing

in-cosmetics Asia is the leading personal care and cosmetic ingredient event in Asia Pacific, bringing…