45% of French Consumers Plan to Spend less on Beauty Products – says NielsenIQ Research via Cosmetics Design Europe
27 July 2023
Almost half of those quizzed said they planned to cut back on beauty spend for the rest of 2023.Inflation has forced beauty consumers across the globe to cut their spending on non-essential items and Nielsen ID’s data revealed that the French are no exception – as 45% said they planned to spend less on beauty products this year.
A huge 84% of those surveyed believed that prices had risen in the beauty category over the last six months, and 24% thought the increases for beauty products were greater than for other categories, such as grocery and household.