Today’s beauty consumers prefer technology based on sensory appeal and intimacy, but they don’t want it unless it’s proven to be effective.”
Brigitte Maseke, Trend Forecaster, who is based in Paris, France, of Peclers Paris, a global trend analysis agency, emphasized beauty technology during her visit to Korea.
The special seminar, hosted by ITD KOREA, was held on June 26 at the Seosomun Shrine History Museum in Jung-gu, Seoul, under the theme of ‘Creative Realities’.
