Paris, 22nd January 2026 – Faithful to our pioneering spirit since our creation in 1954, we continue our commitment to customer-centric innovative beauty. In 2025, we take a new step by launching the AI Skin Observer, our latest technological gem dedicated to advanced skin analysis.
This new cutting-edge device is currently being deployed in 20 stores worldwide, including John Lewis Oxford Street in London, Printemps Haussmann in Paris, our boutique in Dubai Hills, La Rinascente in Milan, our boutique & Spa in Shanghai Jing An Kerry Center, and Macy’s Herald Square in New York.
A simplified web version is also available online on our website in several countries including the US (http://www.clarinsusa.com), the UK (https://www.clarins.co.uk) and France (https://www.clarins.fr).
A true milestone in the beauty industry
AI serving human expertise: leveraging both biophysical sensors and face pictures with multiple lighting modes, the AI Skin Observer analyzes up to 22 skin parameters, hence providing unique information about the skin, enriching and refining the expertise of the advice offered in-store.
Perfectly integrated in the retail store selling ceremony: taking the form of a mirror, the AI Skin Observer is perfectly integrated on existing consultation tables, a central element in each Clarins point of sale.
