Colour cosmetics, dressed your make-up as a passion by Mérieux Nutrisciences via ZOOM #33

27 March 2025

The end user experiences, integrated with AI and scientific research for personalized custom solutions, drive make up innovation. Now, make up formulations combine the skincare benefits to enhance appeal and skin health. Make up is now a multifunctional product blending skincare efficacy as hydration, antioxidant, SPF. Sustainability is prioritized through eco-friendly packaging and ethically sourced ingredients. Inclusivity expands shade ranges and formulations, addressing diverse skin tones and concerns, making makeup accessible to all. The CosmeticLAB integrated a multi-tool approach and exploits the synergies of different techniques to test your colour cosmetics:

• Color cosmetic testing services: long-lasting makeup – volumizing lips – mascara as lengthening, volumizing,
curling – water-proof make up – sweat-proof make up – brightness
• Plus testing services: formula and packaging – sustainable and clean beauty