Decoding beautiful ageing in the boomer generation: a cross-generational study with American women, via IJCS

Introduction

Age is a component of our social identities, shaped by social processes and cultural norms. This study aimed at decoding the beautiful aspects of ageing in the US Boomer population and assessed whether younger and older generations of people perceive ageing differently.

Materials and Methods

The photographs of 218 models aged 60–70 years were rated by a panel comprised 190 American women aged 18–65 years, both cohorts being recruited with all phototypes and diverse ethnic origins. A questionnaire with seven criteria relative to skin ageing (beautiful, radiant, confidence, healthy, vibrant, my skin looks like her, happy) was used for subjective assessment. The panel rated the photographs on a 10-point scale while an AI-based algorithm graded 14 facial signs pertinent for further analysis.