Fragrance tech startup Patina recently raised $2 million from investors including Betaworks and True Ventures to accelerate its effort to reinvent how scents are created, per TechCrunch.
We think on demand scent and flavor (think 3D printing food) is not too far off.
Founded by artist-perfumer Sean Raspet and engineer Laura Sisson, the company is building a machine-learning–driven platform called Sense1 that models how molecules interact with human olfactory receptors. Its goal is to replace today’s language-based system of describing smells (like “floral” or “woody”) with a biological “code of smell” that can precisely represent and predict scent at the molecular level.
