Enhancing reliability in cosmetic clinical testing with Dermaclaim
14 March 2024 - 0 comment
The use of before and after data in cosmetic product evaluations has long been a cornerstone of marketing and consumer…
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Before making product claims… 5 lessons learned from the NAD
23 May 2015 - 0 comment
Published March 16, 2015 by Happi Before making product claims from consumer testimonials, marketers must get their facts straight. By…
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