Hydration is the #1 claim in cosmetic testing, and yet, evaluating it remains one of the most debated topics in the industry. Which methods are truly reliable? How do you go beyond corneometry? And how do you translate instrumental data into a defensible marketing claim?
On June 30, 2026, Skinobs invites you to a free one-hour webinar entirely dedicated to skin hydration evaluation, its latest advances, its lingering challenges, and the approaches that actually work in 2026.
What you will learn
- An updated panorama of in vivo and ex vivo hydration testing methods, from biophysical measurements to consumer perception panels
- How to match the right test to the right claim, and avoid the most common pitfalls
- What the science says about emerging approaches in skin hydration assessment
- A practical perspective on building a robust and credible hydration dossier
Who should attend
This webinar is designed for cosmetic R&D scientists, formulators, and claims specialists who want a clear, science-based overview of hydration testing in 2026, whether you are refining an existing protocol or starting fresh.
Your host
The webinar will be hosted by Anne Charpentier, founder of Skinobs and curator of the world’s largest cosmetic testing database, covering 1,500+ methods and 500+ laboratories worldwide. Anne brings over a decade of expertise in connecting brands with the most relevant testing solutions.
Register now, it’s free
📅 June 30, 2026 | Online | Free
