Fit for summer: Neopharm’s brands introduce new body care catering to seasonal woes via Cosmetics Design

Femme souriante appliquant soin du visage.
Femme souriante appliquant soin du visage.

Hui Ling Dang

Brands from South Korean cosmetics manufacturer Neopharm are targeting the body care needs of consumers during the summer season through various launches.

Atopalm, a skin care brand specialising in sensitive skin, recently introduced a new product called Mild & Soothing Feminine Cleanser, which is aimed at providing gentle care for the Y-zone in hot and humid weather.

According to the brand, the summer season is a time when women need to take extra care, as the skin around the intimate area becomes more sensitive and can easily feel uncomfortable.