Actalia Sensoriel, French institute specialized in sensory evaluation and consumer tests, has been supporting companies for more than 30 years in the development and optimization of their products and packs.
Providing tailor-made approaches, Actalia Sensoriel contributes to the development of high-performance products that generate unforgettable consumer experiences.
Focused on constant innovation, we recently developed approaches to understand consumer experiences & emotions specifically for beauty products. Those include differentiated tools for skin care, hair care and make up categories.
They are also striving to better understand the link between sensory properties and emotional benefits along the product experience and to measure it dynamically.
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Contact
Céline Lucas
Directrice d’études et développement de l’activité
