Personalized Neurocosmetics: A Comprehensive Review of Genomic and Epigenetic Approaches in Cosmetic Product Design

Background:

The cosmetics industry is shifting from generic to personalized, science-driven products through the integration of neurocosmetics, genomics, and epigenetics.

Neurocosmetics targets the skin-brain axis to enhance skin health and emotional well-being via neuromediators. Genomics identifies genetic polymorphisms (SNPs) for tailored formulations, while epigenetics reveals lifestyle-driven gene expression changes, enabling modulators like resveratrol to rejuvenate skin. AI and multi-omics accelerate customized product development, but ethical challenges, including data privacy and regulatory compliance, persist.